Trusted by top UK supermarkets

From deep supply chain mapping of high risk products to monitoring monthly animal welfare KPIs on upland farms, Authenticate is widely used by the retail sector to win the battle for consumer confidence.

A Toolkit for Technical Directors

Authenticate is changing the way key personnel within major UK retailers work with their suppliers. By designing a solution with food retailers in mind, Authenticate is providing a comprehensive way to manage the ever-growing burden of compliance data for both simple and complex product lines.

The platform’s technology-led solution is ending the costly and disconnected methods of sourcing, managing and analysing data that have led to the food scandals and product recalls that have plagued large food businesses in recent years. 

Solid Brand Protection

With modern consumers becoming ever more concerned with issues relating to provenance, ethical standards, animal welfare, sustainability and Modern Slavery issues, patchy knowledge of your immediate suppliers is no longer enough. 

A strong relationship with your entire supply base, from tier 1 right back to source, must be clearly demonstrated in order to back up claims and build trust in the products on your shelves. 

Top tech solutions for retailers:

Audits and Assessments
Full Chain of Custody Mapping

“Coop is the Uk’s largest consumer co-operative and the fastest growing convenience retailer in the UK. In 2017, Coop announced it will only source 100% fresh British meat for its own-brand and in 2018, all its own brand frozen products will only use 100% British meat. Authenticate has worked with Coop since 2013, providing its Agri supplier platform to manage animal welfare measures and other key metrics. This includes all British beef, pork, lamb, poultry and eggs"

Ciara Gorst

Head of Agriculture


Don’t just take our word for it...

  • “Using Authenticate has been instrumental in validating our objectives”

    David Houghton

    Technical Director

Latest news & information

Businesses reassured by supply chain mapping software following reports of BSE outbreak

25 October 2018Authenticate

Rural Affairs Minister Mairi Gougeon declared that the required steps had been taken to protect consumers and the farming sector following a confirmed case o...

New Audits and Assessments Scorecard

18 October 2018Authenticate

A new scorecard feature added to the Audits and Assessments module provides instant feedback for responses as soon as they are submitted For Enterprise users: ...

Feature Update: Mapping Status Screen

12 September 2018Authenticate

Are your direct suppliers members of the Authenticate platform? How many of your products are linked to verified supplier profiles? How far back have your suppl...

Alex Walters joins Authenticate as Chief Commercial Officer

12 September 2018Authenticate

With close to 20 years’ experience managing the sales functions of leading software and technology businesses within the food and beverage industry, Alex...